Steal a March on New Business Opportunities for 2025.

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by jim-piper

As we move further into September, the run in to the end of the year is now well and truly upon us. Agency life moves at a frightening pace and, if you haven’t started already, you need to act now to make a real difference to your new business revenue next year.

Following a sluggish 2023, EY GDP growth predictions for 2024 are a relatively modest 0.7%. However, with inflation falling, higher consumer spending and anticipated falls in interest rates, growth in 2025 is predicted to accelerate to c.2%. This sentiment is echoed by the Confederation of British Industry, who also predict a rise of 1.8% in business investment in 2025. With investment comes new products and services and that provides opportunities for agencies.

Economic growth will be a positive for the creative, marketing and communications industries, but is your agency geared up to benefit from this?

In order to secure new clients for 2025, you need to be prospecting right now. The September to January period is critical for planning and budgetary decisions. With so much competition out there, If you are not in the shop window, you won’t be considered.

With this in mind, as well as our standard, always-on new business programmes, we are also offering shorter, fixed term tactical campaigns. These can start from as early as this month and run through to January or February 2025 to help agencies enter next year with a pipeline of live opportunities. The companies and prospects you meet in the next few months will be the ones to increase your revenue next year. You might also benefit from marketing decision makers wanting to use their budgets up by the end of 2024.

If you would be interested in a standard campaign or a shorter-term tactical new business sprint to maximise your new business efforts in 2025, please get in touch to find out more.

Please email george@alchemis.co.uk or call on 020 7836 3678.